The most important marketplace and trendsetting show for the world’s watch and jewellery industry
Since 1917, Baselworld has given watch fans and connoisseurs remarkable insights into the world of horology. It is one of the most highly anticipated and important shows in the watch and jewellery industry. In fact, it is the only show in the world that attracts all the key players from this industry.
Over 1,500 of the world’s most famous and prestigious brands representing the entire spectrum of watches, jewellery, diamonds, gemstones, pearls as well as machinery and supplies will unite in Basel with renowned buyers and the global press to take the pulse of the market. All will gather to celebrate the unveiling of new collections and experience first-hand the launch of trendsetting innovations and creations.
Baselworld is open to the public, but for first-timers attending, be aware this is not a retail sales event. The show is first and foremost where buyers for leading retailers meet with brands to see the new collections and place orders for new products. The show also generates tremendous publicity as brands and their PR firms hold press conferences, issue press releases, and meet with editors and journalists. Leading media outlets the world over report on the latest product launches and trends.
Baselworld 2017 takes place, as usual, at the end of March. This years event will run from March 23rd till March 30th at the Messe Basel in Switzerland. The event is open each day from 9AM till 6PM, except for the final day when it’s open from 9AM till 4PM.
While 2016 was a tough year for the Swiss watchmaking industry, brands are optimistic that the business will re-start growing. This Baselworld represents a lot of hope for the Swiss watchmakers – and there is a lot to look forward to in the world of watches in 2017.
More info visit: www.baselworld.com
